Live the game

So much better than the ‘best seat in the house’ – Audi offers a unique perspective on the great game.

Not just a box seat, but a box house right on the sideline. That’s what Audi and Airbnb are offering a lucky family at this year’s Audi Cup.

23 July, 2017


The fifth Audi Cup will not just see four of the world’s great football sides face off, but one lucky family will be witnessing the action from a unique perspective. This August (1st and 2nd), Audi and Airbnb will transform the Allianz Arena into a special home for football fans, with one family getting the chance to win an overnight stay directly on the sidelines via Airbnb and be able to watch the games on both match days from their temporary home. Not only that, but, national player and world champion Jérôme Boateng will act as their host for the duration of the tournament that will see FC Bayern München, Atlético de Madrid, Liverpool FC and SSC Napoli face off for the coveted title.

The accommodations specifically set up for the Audi Cup will appear as a living room during the day and at night provide the comfort of a bedroom allowing the family to spend the night directly next to the pitch.
After their arrival at the Munich airport, an Audi A7 piloted driving concept will drive the guests autonomously to the stadium for a peek behind the scenes of the Audi Cup and then Jérôme Boateng will welcome the winners to their unique temporary home. The family’s children will be able to walk their favourite players onto the pitch before kickoff and subsequently celebrate with the winning teams on the playing field. 

To enter, families just need to introduce their family and tell more about the best football-related memory they’ve shared together. The most original and creative submission is up for the win. Interested families can participate by contacting this website.